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Why One-Size-Fits-All Marketing Is Dead and How Personalization Will Make or Break Your Business

Drew Mirandus Published on: 11/02/2025

Mass marketing is dead. Generic messaging gets ignored. To win, your brand must feel personal, relevant, and intentional. Speak directly to your audience—or risk being forgotten.

Personalized marketing strategiesIncrease conversions with personalizationStrategic brand positioningData-driven audience targeting

Long-Form Content Is Back: Why Short Attention Spans Are No Longer the Issue

By: Drew Mirandus Published on: 20/07/2025

The 8-second attention myth? Dead. Audiences aren’t tired of content—they’re tired of fluff. Here’s why long-form is making a comeback and how brands using it are building trust, authority, and higher-converting traffic.

Marketing InsightsStrategy and Growth